I read on Reuters last month that P&G (Gillette's parent company) took an US$8 billion writedown on their razor blade business. Toxic Masculinity commercial a factor?
You are not alone. Apparently millions of Gillette customers don't get it either. I decided to grow the beard again although when I shave I use a straight razor and 0 Gillette products. I try to not buy P&G unless I have no other reasonable options.